Category: Ideation and Design Contests
Project Start: 2010-09-06
Project End: 2010-10-27
Project Initiator: BMW Group
Thank you to BMW and the innovation community for making it all possible. It was an unbelievable experience. And so enlightening! I have an even greater appreciation for BMW and their dedication in the pursuit of the ultimate automobile experience!
David (winner of Interior Idea Contest)
Interior Idea Contest
Idea contest for individualization of the car interior.
Project status: CompletedView project website
On January 31st 2011, David L., visited the BMW Group Headquarters in Munich, Germany. David’s idea “Colour Matching Camera” was selected as winning submission of the Interior Idea Contest by a high-profile jury of representatives from the BMW Group and experts in the fields of automotive transportation. As part of his visit, David discussed his idea and ways of a possible realization with the developers of BMW's Research and Innovation Centre. David lives in the UK and has a technical engineering background.